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Mayor of Sefton launches 2021 Christmas Toy Appeal

Mayor of Sefton stands in the mayor's parlour next to a Christmas treeThe Mayor of Sefton, Cllr Clare Louise Carragher, has today (Monday 22 November) launched the borough’s annual Christmas Toy Appeal.

Each year thousands of kind-hearted Sefton residents, council staff, partners and community groups donate toys, gifts, vouchers and stocking fillers to some of the borough’s most deserving children to make their Christmas extra special.

New and unwrapped toys, gift vouchers, toiletries, pyjamas and stocking fillers for all ages are needed and welcomed as part of the appeal. Gift cards and toiletries are especially welcome for older children and teenagers.

Gifts and vouchers can be dropped off at several locations across Sefton:

Asda Supermarket, 81 Strand Road Bootle, L20 4BB
Tesco Supermarket, Hawthorne Road, Litherland, L21 8NZ
Asda Southport, 12 Shopping Park, Derby Road, Southport, PR9 OTY

Council libraries
Bootle Library, 220 Stanley Road, Bootle, L20 3EN
Crosby Library, Crosby Road North, Waterloo L22 OLQ
Meadows Library, Hall Lane, Maghull, L31 7BB
Formby Library, Duke Street, Formby, L37 4AN
Atkinson Library, Lord Street, Southport, PR8 1DB

Leisure centres
Bootle Leisure Centre, Washington Parade, Bootle, L20 5JJ
Crosby Lakeside Adventure Centre, The Esplanade, Waterloo, L22 1RR
Netherton Activity Centre, Glovers Lane, Netherton, L30 3TL
Meadows Leisure Centre, Hall Lane, Maghull, L31 7BB
Dunnes Leisure Centre, Esplanade, Southport, PR8 1RX

Purchased online
Gifts can be bought online and delivered to ‘Sefton Mayor’s Christmas Toy Appeal, Town Hall, Oriel Road, Bootle L20 7AE’.

Cash donations
This year cash donations will also be accepted via bank transfer directly to The Mayor of Sefton’s Charity Fund account by using the following details:

Reference: Mayor’s Toy Appeal
Account Number: 382 96 888
Sort Code: 60 20 23

Cash donations must be made by Wednesday 15 December and gift donations by Monday 20 December 2021.

Volunteers from Sefton Council will distribute all presents to children and young people throughout the borough on behalf of the Mayor.

Cllr Clare Louise Carragher, the Mayor of Sefton, said:

“For many of our families across Sefton Christmas can be a time of real pressure and hardship. Each year thousands of people and organisations across the borough kindly donate gifts to ensure we can give everyone some festive cheer.

“All donations are welcome and we are looking for gifts for all ages from babies and toddlers to older teens. We’re also accepting cash donations directly into the Mayor of Sefton’s Charity Fund account, and these funds will be used to purchase gifts that are most needed.

“To ensure my elves can get the right gift to the right child please make sure any gifts donated are new and left unwrapped.”

To find out more about the Mayor’s Christmas Toy Appeal please visit or call/text our helpful elves on 07837 863 075.

Sefton Council backs Flood Action Week 2021

Sefton Council is backing this year’s Flood Action Week, taking place from Monday 22nd November to Sunday 28th November, to ensure that the Borough’s residents and businesses are aware of the potential risks and are prepared to act in the event of flooding.


Over 5 million people in the UK are at risk of flooding and in Sefton approximately 63% of properties could be impacted by flood events.

The Environment Agency, which is spearheading the awareness week, is urging everyone to take action to protect themselves, their families, homes, and businesses from potential flooding.

With backing from Sefton Council’s Flood and Coastal Erosion Risk Management (FCERM) officers, people are being asked to look at ways to manage their own personal risk.


Cllr John Fairclough, Cabinet Member for Locality Services and Chair of Strategic Flood Resilience Group, said: “Flood risk is a serious issue for residents and businesses across the Borough and our officers are dedicated to finding both short and long-term mitigation and solutions to it. This ranges from routine maintenance of gullies to seeking investment for coastal defences.

“Raising awareness and educating communities about the role they have to play in flood prevention and preparedness is another incredibly important part of their work.

“This year’s Flood Action Week is even more important off the back of weeks of talk globally about the climate emergency that we are all facing. Extreme weather events are predicted to become more frequent, but as the Lead Local Flood Authority for Sefton, we are doing all we can to manage these risks and to ensure our communities are equipped with the information they need to be prepared for such instances.”


People can research if they are living in an at-risk area by visiting the Environment Agency website where they can also sign-up for flood alerts and warnings:

Those living near watercourses can monitor river levels online and are recommended to do so during periods of heavy rainfall:

Sefton residents and businesses can prepare a personal plan of action that includes knowing where medications are, insurance documents, and how to turn off gas, water and electricity in their properties. The North West Flood Hub website provides a one stop shop for all information and advice regarding flooding, including planning toolkits:


People are also reminded to bookmark weather and flood forecasting websites, such as the Met Office. This enables them to check rainfall radars and forecasts, particularly during the wetter autumn and winter months, to be prepared for any instances of flooding.

Finally, residents are urged to protect their own properties by clearing and maintaining drains and grids to prevent blockages and to consider using water storage systems that could reduce the amount of flooding during heavy rainfall.

The Council has recently ended a public consultation on a new Flood and Coastal Erosion Risk Management Strategy. The new Strategy takes into account recent climate change predictions and outlines the actions that will be undertaken to reduce the risk and impact of flooding and coastal erosion on Sefton’s communities. It is expected that the new Strategy will be adopted in early 2022.

The Strategy also outlines the clear roles and responsibilities of not only the Council, but other risk management authorities including the Environment Agency, United Utilities, Highways England and the Canal and River Trust.

Positive outcomes

Cllr Fairclough added: “We continue to work with our key partners to manage flood risk across Sefton.

“We’ve already met a number of times this year under our new working group and I am confident that this collaborative approach is already resulting in positive outcomes that will benefit all of our communities.”

Approaches already being undertaken by the FCERM team includes assessing planning applications to ensure future climate predictions are considered in designs, to designing in sustainable drainage systems within Council sites.

Anyone concerned about flooding can find further advice on flood risk and what to do to protect their property on the Sefton Council website:


Residents can report flooding on a public highway or any blocked road gullies on the Sefton Council website using an online reporting form.

Should anyone end up with flood water in their property, they should report this to with any photos to accompany the report.

Reporting incidents will ensure that the Council can understand the extent and location of properties impacted by incidents of flooding and allow officers to work with other flood risk management authorities to help reduce the risks and consequences of future flooding.

Southport Liveable Neighbourhoods Extended

A consultation on the Southport Liveable Neighbourhood scheme is being extended until mid December in order to continue ongoing engagement and discussion with the community.


Numerous ideas and suggestions have been put forward as part of the proposed scheme, which is part of Sefton Council’s ongoing work to create low traffic communities within the Borough.


The Southport Liveable Neighbourhoods Scheme was put forward earlier this year in partnership with transport charity Sustrans, in order to meet national, regional and local policies to encourage walking and cycling for short journeys, and help address Climate change, air quality, safety and the impact of traffic noise and congestion in our neighbourhoods.

The scheme is also intended to support safer walking and cycling to school for young people. 


Engagement sessions, leaflet drops and online surveys have so far been held to best capture the thoughts and input of the community where the Liveable Neighbourhoods project is proposed and Sefton Council has repeatedly reaffirmed its desire to work collaboratively with residents and businesses.


In order to continue this collaboration, Sefton Council have extended the Southport Liveable Neighbourhoods consultation deadline until Sunday, December 19th.


An open drop-in public engagement session will also be held at the Salvation Army Centre on Shakespeare Street, Southport on Tuesday, November 30th.

People are encouraged to book in advance of this drop-in session and are advised that the venue will be subject to covid secure measures.


Cllr John Fairclough, Sefton Council’s Cabinet Member for Locality Services, said:

“These proposals are completely a collaborative process, where we want to work with and listen to the local community to co-design improvements to our neighbourhoods.


“That is why we have extended our in-depth consultation process, further allowing for an open forum for the whole community to get involved in, regardless of their views on the environment, transport and travel.


“We want as many people as possible to get involved in the process and there are lots of way for people to get involved. We will be writing to all households and businesses within this area to encourage continued engagement in this important conversation.


“We are working closely with Sustrans to ensure that we are seeking to engage the whole community in the Liveable Neighbourhoods; from school children to adults of all ages and business owners”


You can get involved to help design your streets here;



Mask reminder from Sefton Health Chief in light of global study

Margaret Jones, Director of Public Health in Sefton
Margaret Jones, Sefton Council’s Director of Public Health

Margaret Jones, Sefton Council’s Director of Public Health has called on people living and working in the Borough to remember that alongside vaccination, mask-wearing is hugely effective in preventing the spread of COVID-19.

Her comments come in the light of a global study, reported in the British Medical Journal, which has shown mask-wearing reduces incidence of COVID by 53%.

Global study

She said: “This is the first global study of its kind and it confirms how important wearing a mask can be in preventing us from spreading and catching the coronavirus. Particularly as even those of us who have been vaccinated can still carry and pass on the virus without feeling any ill effects ourselves.

Analysis of research from around the world into non-pharmaceutical interventions, carried out by the University of Edinburgh and Monash University in Australia, showed that social distancing and handwashing are also effective ways of preventing the spread of COVID-19 cases, but that mask wearing is the most effective.

Minimal effort

Mrs Jones said: “I think all of us will have noticed the drop off in mask-wearing on public transport, in shops and other places locally and on a national basis, but this study is a reminder that we should be keeping it up if we want to minimise the spread of the virus as we head into winter.

“It’s a minimal effort that can do so much to prevent ourselves, our friends and loved ones and others from COVID-19 and other seasonal viruses such as flu.”


She also reminded people who have not yet had their first or second vaccination that it’s not too late to do so as soon as possible and for those people who are eligible to book their booster jabs.

She added: “I would urge anyone eligible to get their first, second or booster jab or within a month of being able to get their booster to book an appointment today by visiting  or calling 119 today.”

Statement regarding the installation of Southport’s Christmas Tree

Following claims that the installations of Southport’s Christmas Tree was the reason for the cancellation of a show at The Atkinson last night, the Council has issued the following statement.

“Southport’s Christmas Tree is installed, maintained and funded by the Southport Business Improvement District, not Sefton Council.


“We are aware the installation of the structure is a delicate and complex process and ask that efforts are made to ensure these works do not coincide or affect an event at The Atkinson.


“Unfortunately we were informed of this year’s installation at very short notice, at which point a music event had already been organised.


“We then sought assurances that all works would be carried out considerately to ensure no disruption to the performance and that all fire exits were kept clear.


“Sadly during the evening it became apparent that the BID’s contractors were not abiding by these pre-agreed safety requirements and we were left with little option but to ensure the safety of everyone within The Atkinson and postpone the event.


“The team at The Atkinson is disappointed that the event wasn’t able to go ahead as planned and has already compensated the band for their postponed performance. Full refunds are now being processed for ticket holders.”

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